Saturday, August 27, 2011
Sears: White Fem Needs Aggressive-Black-Guy Assistance
Sears and advertising firm McGarryBowen here depict a femmy, pliant white man as needing black-man-facts to set him straight.
Two gorgeous white women surround the white man in the first frames. A newborn. A new home to buy. For the white guy, it's all on the line. He stumbles, thinking "warehouse stores(!)" will save him, will suffice.
But no. How foolish he is, how inept. Like an all powerful, omnipresent, omniscient god, the black guy inserts himself into the surreal scene. He's calling from "The Truth Room(!)" to point out the white man's shameful ignorance. Mission accomplished. Then he makes the phone retract on command, making the white man look smacked-down and wimpy.
Sears wants us to reflect on this holy question: how can waifish white men survive in this world without constant aggressive-black-guy assistance?
Bow down and praise the new bug-eyed, in-yo-face lawrd!